Coming Step is a Korean brand with very cool concept (similar to that of J.Crew in my opinion). The brand is getting more and more widely known through campaigns with Miranda Kerr and most recently, Jessica of SNSD. Its chic and modern design appealed to a lot of Korean celebrities as well (listed in an article here).
The newest look book starring Jessica transcends a very cool and refreshing feel of Seoul city. We can spot all the spring trends here: appliqued collar, mullet dress, color blocking....and can't we agree right now how gorgeous Jessica looked in this campaign??
Coming Step for S/S 2012:
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